How fast can we actually launch? +
First creatives are live within 72 hours of kickoff; the full stack - tracking, funnel, paid, KOL, community - is typically running inside two weeks. Heavier builds (PWA, PR embargoes, exchange timelines) get scheduled in the launch plan so nothing blocks the first wave.
Do we still need to hire in-house? +
Not for the launch. We cover strategy, creative, paid, KOL, community, PR and analytics - you keep product, payments and support. Later, we either keep running growth or help you hand it to an in-house team without losing the playbook.
What does this replace? +
Roughly six hires or three agencies: strategist, designer, media buyer, KOL manager, community manager, analyst. One retainer instead - and it scales up or down with the launch phase, which a headcount never does.
Do you actually work in gray-area verticals? +
Astrology and spiritual apps are the one industry on this list where we have nothing closely adjacent published, and we are not going to pretend otherwise. What transfers is the mechanic. The case below was a retention-first launch sprint at x2.83 ROI, where the first payment never covered acquisition and the entire result came down to repeat billing and month two. That is the same shape a subscription app launch has, and nothing else about it transfers. The paid channels here are genuinely open, so Meta, Google, TikTok and Apple Search Ads all run, and the constraint is policy inside them plus the store review rules. We treat personal-attributes and claims policy as a live risk from day one, creative never predicts an outcome and never implies it knows anything about the person watching it, and we would launch with a contained test, get the first cohort to day thirty, and put spend behind the number rather than ahead of it. And one date in this launch belongs to someone else entirely: store review. Submission windows and rejection loops sit outside the founder's control, so the plan holds paid spend behind approval rather than betting media on a date the store owns.
How is pricing structured? +
One retainer that scales with the launch phase: heavier through the sprint, lighter once you're live and stable. You always know what next month costs - no six invoices from six vendors.
What do we need to bring? +
Product access, payment rails and whatever brand assets exist - even if that's just a logo. Strategy, creative, channels, tracking and the team are on us. The kickoff checklist takes about an hour of your time.
Can you work with our existing team or agency? +
Yes. If your media buyer or designer is strong, we build around them and fill the gaps. The only non-negotiable: one launch plan, one owner of the number - that stays with us.
What happens after the launch? +
Your call: we keep running growth on the same team, or we hand everything off - playbooks, accounts, creatives, dashboards - to your in-house hires without losing what worked.