How fast can we actually launch? +
First creatives are live within 72 hours of kickoff; the full stack - tracking, funnel, paid, KOL, community - is typically running inside two weeks. Heavier builds (PWA, PR embargoes, exchange timelines) get scheduled in the launch plan so nothing blocks the first wave.
Do we still need to hire in-house? +
Not for the launch. We cover strategy, creative, paid, KOL, community, PR and analytics - you keep product, payments and support. Later, we either keep running growth or help you hand it to an in-house team without losing the playbook.
What does this replace? +
Roughly six hires or three agencies: strategist, designer, media buyer, KOL manager, community manager, analyst. One retainer instead - and it scales up or down with the launch phase, which a headcount never does.
Do you actually work in regulated categories? +
This is not one of Meta's Special Ad Categories and most of the sector is not regulated on advertising at all, so nothing is stripped out of your targeting. Where the rules do apply, the constraint arrives early. A wealth advisory launch cannot lead on past performance and is fenced in or barred on testimonials depending on the regime, so the compliance officer belongs in the day-1 workshop rather than reviewing a finished site in week five. The harder launch problem is not policy. You took the reputation with you and left the referral network behind, and that network took a decade to build, so the first month is a named list of introducers, associations and panels rather than a brand campaign. The CRM goes in before the advertising, so the pipeline that has always been invisible becomes something you can point at. The other thing that decides a launch here is discipline about who you turn away. Capacity is partner hours, and a badly-fitting client in year one is a write-off you carry for three.
How is pricing structured? +
One retainer that scales with the launch phase: heavier through the sprint, lighter once you're live and stable. You always know what next month costs - no six invoices from six vendors.
What do we need to bring? +
Product access, payment rails and whatever brand assets exist - even if that's just a logo. Strategy, creative, channels, tracking and the team are on us. The kickoff checklist takes about an hour of your time.
Can you work with our existing team or agency? +
Yes. If your media buyer or designer is strong, we build around them and fill the gaps. The only non-negotiable: one launch plan, one owner of the number - that stays with us.
What happens after the launch? +
Your call: we keep running growth on the same team, or we hand everything off - playbooks, accounts, creatives, dashboards - to your in-house hires without losing what worked.