How fast can we actually launch? +
First creatives are live within 72 hours of kickoff; the full stack - tracking, funnel, paid, KOL, community - is typically running inside two weeks. Heavier builds (PWA, PR embargoes, exchange timelines) get scheduled in the launch plan so nothing blocks the first wave.
Do we still need to hire in-house? +
Not for the launch. We cover strategy, creative, paid, KOL, community, PR and analytics - you keep product, payments and support. Later, we either keep running growth or help you hand it to an in-house team without losing the playbook.
What does this replace? +
Roughly six hires or three agencies: strategist, designer, media buyer, KOL manager, community manager, analyst. One retainer instead - and it scales up or down with the launch phase, which a headcount never does.
Do you actually work in regulated categories? +
Manufacturing is not a restricted category and we will not invent one to make this page match the rest of the site. Nothing gets declared and no platform is going to stop you. What kills a launch here is that two clocks run at once. Capacity you have already paid for depreciates from the day it is bolted down, and the show date half your market plans around does not move for anybody. Meanwhile the sales cycle runs about four months at mid-market and closer to seven at enterprise, so nothing that closes will close inside the launch window and the launch still has to produce something readable. That means quoted RFQs rather than a lead count, distributors and reps briefed before the press release instead of after it, and badge scans reconciled against pipeline so the stand stops being the line item nobody can defend. What transfers is the discipline of buying the conversion that carries the money and wiring the measurement before the media. The capex clock frames everything: the press was signed off eighteen months ago and starts depreciating the day it is bolted down, so the launch is planned to the show date and the first RFQ, not to a brand calendar.
How is pricing structured? +
One retainer that scales with the launch phase: heavier through the sprint, lighter once you're live and stable. You always know what next month costs - no six invoices from six vendors.
What do we need to bring? +
Product access, payment rails and whatever brand assets exist - even if that's just a logo. Strategy, creative, channels, tracking and the team are on us. The kickoff checklist takes about an hour of your time.
Can you work with our existing team or agency? +
Yes. If your media buyer or designer is strong, we build around them and fill the gaps. The only non-negotiable: one launch plan, one owner of the number - that stays with us.
What happens after the launch? +
Your call: we keep running growth on the same team, or we hand everything off - playbooks, accounts, creatives, dashboards - to your in-house hires without losing what worked.