Don't build a team.
Rent ours.

First creatives are live within 72 hours of kickoff; the full stack - tracking, funnel, paid, KOL, community - is typically running inside two weeks. Heavier builds (PWA, PR embargoes, exchange timelines) get scheduled in the launch plan so nothing blocks the first wave.

Not for the launch. We cover strategy, creative, paid, KOL, community, PR and analytics - you keep product, payments and support. Later, we either keep running growth or help you hand it to an in-house team without losing the playbook.

Roughly six hires or three agencies: strategist, designer, media buyer, KOL manager, community manager, analyst. One retainer instead - and it scales up or down with the launch phase, which a headcount never does.

Senior care sits in the regulated half of our book rather than the restricted half, and both Google and Meta will run you. There is one documented platform point and we keep it narrow: Meta classes health-related data as a data source category carrying additional data sharing restrictions, and it publishes only that specific mid and lower funnel events are affected without saying which ones. So we do not guess at a list. We plan for an incomplete platform count of deposits from week one and read the real ones out of your own records. The launch problem is bigger than any of that. A community that opened last month has no reviews, no referral relationships and nobody who has already lived there, and it is competing with buildings that have all three plus a referral aggregator standing in front of the enquiry charging 90 to 120% of a first month's rent per placement, a fee size the Washington Post has reported. Agency-published benchmarks put cost per move-in at $2.4-4.6K before those fees and above $12K with them, and we will call that what it is - a vendor benchmark rather than an audit - while agreeing the direction of it is right. Meanwhile the rota is staffed for full from the first week and the decision you are buying takes seventy to a hundred and twenty days, so the first honest read on a lease-up is a quarter away and any agency promising one sooner is selling you form fills. That is why the tour calendar, the call tracking and the CRM go in before the first ad, why the rate gets published rather than withheld, and why the discharge planners and case managers get worked in person in week one. Our published cases are in other verticals and we will not pretend otherwise: Investment Platform, where the conversion that paid arrived long after the click, and Pharma, where a reviewer read every line before a buyer did. On the call we will tell you which parts of your opening we would run first and which we would treat as a test.

One retainer that scales with the launch phase: heavier through the sprint, lighter once you're live and stable. You always know what next month costs - no six invoices from six vendors.

Product access, payment rails and whatever brand assets exist - even if that's just a logo. Strategy, creative, channels, tracking and the team are on us. The kickoff checklist takes about an hour of your time.

Yes. If your media buyer or designer is strong, we build around them and fill the gaps. The only non-negotiable: one launch plan, one owner of the number - that stays with us.

Your call: we keep running growth on the same team, or we hand everything off - playbooks, accounts, creatives, dashboards - to your in-house hires without losing what worked.