Full-service marketing for luxury & high-AOV ecommerce opening a category or a market - jewellery, watches, fashion, pre-owned, collectibles. Nothing sells at these prices until credibility exists, and credibility is brand, editorial, press, clienteling and creators working at once. So it arrives with a department you rent, not a year of hiring.
Open quietly and the market prices you before you have priced yourself.
Playbooks per regulated category - angles, funnels and compliance patterns ready before your kickoff, not figured out on your budget.
Everything a launch needs, working in parallel from day one. No vendor juggling, no handoffs, no "waiting on assets".
If even one line is about you - it's time to change the approach.
Same opening, two ways to run it. The front card is week six with a zoo of vendors. Swipe it away to see the first-week status when one team owns the brand, the press and the client book.
The launch math is brutal: hiring is slow, vendors don't sync, and the window doesn't wait.
A launch sprint, not an onboarding quarter. Everything moves in parallel - here's the sequence.
Tap a case - we'll show the details. Figures are from live campaigns; brand names withheld under NDA. No luxury or high-AOV launch of ours is published yet, so the targets below are modelled from two live cases that share the mechanic rather than the market - Nutra - Weight Management, where the platform's reported checkout and the paid order were different numbers and the repeat cohort carried the media, and Pharma - Compliant Acquisition, where nothing could run until the claims framework was settled. The units are deliberately not ROAS and deliberately different on each card, because a first order that survives the return window, a client who comes back and a catalogue that stays online are three separate launches. Those two real cases sit underneath with their true verticals and figures on them. Full portfolio across every vertical →
Free launch plan: channels, budget split, timeline and the first two weeks - before you commit to anything.
We'll map your first two weeks and where the budget should go.