Performance Marketing for Astrology & Spiritual Apps

Cheap installs, nobody starts a trial Trial to paid fell off a cliff Account flagged for personal attributes Ads pulled in a supernatural-claims sweep Refund wave wiped out the month Apple rejected the subscription screen Same three creatives, dead in a week Month two churn nobody can explain Cheap installs, nobody starts a trial Trial to paid fell off a cliff Account flagged for personal attributes Ads pulled in a supernatural-claims sweep Refund wave wiped out the month Apple rejected the subscription screen Same three creatives, dead in a week Month two churn nobody can explain

CPI looks great, LTV does not exist Attribution lands too late to act on Paying for installs in the wrong countries Reported for the promise in the creative Reviewers keep rejecting the same screen Onboarding asks twelve questions, loses half Push notifications people turn off day one Every angle is the same emotional angle CPI looks great, LTV does not exist Attribution lands too late to act on Paying for installs in the wrong countries Reported for the promise in the creative Reviewers keep rejecting the same screen Onboarding asks twelve questions, loses half Push notifications people turn off day one Every angle is the same emotional angle

how we fix it ↓

01

Neuromarketing

12+ cognitive triggers

DopamineCortisol

We write to the subconscious - that's where the buying decision actually happens.

02

Performance

Scroll-stopping creatives

OxytocinMirror neurons

Creative you can't scroll past - tested against cognitive patterns, not gut feel.

03

Analytics

From click to LTV

Prefrontal cortex

We see exactly where every dollar of budget leaks - and plug it before it scales.

04

High-intent verticals

iGaming · Crypto · Nutra · Pharma · Forex

AdrenalineFOMO

Compliant creative angles, durable account structure and fast iteration built for high-scrutiny verticals.

⚡ Feel the difference

Template vs trigger

Pick your niche, then swipe or tap the card - see how the brain reads the same subscription offer.

🧠 With triggers

Start →

💤 Like everyone else

swipe right →

Stats

Why ordinary ads don't work

If you don't hook fast, the budget's already gone. That's why templates fail.

94%

of ads are ignored

Banner blindness - the brain blocks standard formats as white noise.

1.7 sec

to decide whether to scroll

That's all the time a creative gets to hook and hold attention.

+71%

conversion lift

Cognitive triggers vs template approaches in the same vertical.

3x

cheaper lead

Neuromarketing cuts CPL by hitting the subconscious first.

76%

of budgets burn out

On creatives that were never tested against cognitive patterns.

95%

of decisions are emotional

Purchases happen subconsciously; rationalization comes later.

Standard marketing → templates, waste Neuromarketing → triggers, system, results

How we work

What we actually do

One team owns the whole funnel - from the first cognitive-trigger creative to the last dashboard.

Paid Social

Meta, TikTok & more. Full campaign management - creative, targeting, optimization.

Search & Native

Google Search, native and push. Search-intent campaigns and retargeting that scales.

Creative Production

Cognitive-trigger ad copy, statics and short UGC-style video - built to stop the scroll.

Funnels & Tracking

Pre-landers, landing pages and click-to-LTV tracking. We see where every dollar leaks.

Daily Management

Active account monitoring and budget reallocation - not a set-and-forget.

Dedicated Team

Strategist + media buyer + creative assigned to your vertical. Real owners, not a ticket queue.

Cases

Astrology targets, and the real case behind them

Tap a case - we'll show the details. Figures are from live campaigns; brand names withheld under NDA. We have no published astrology or spiritual campaign, and nothing in our portfolio is close to one. The single case leading this section is here for one reason - it is retention-first subscription economics, the same shape as an astrology app. The three cards above it are targets rather than results, modelled on subscription app benchmarks rather than on that campaign's numbers. Full portfolio across every vertical →

Modelled targets, not delivered results. The ranges below are projections. The real campaigns they are modelled on sit underneath, with their actual verticals and figures on them.

Astrology: what we would target

Astrology apps · TARGET

Subscribers, not installs

$50-120K/mox2.1-2.6 LTV to CAC+

Task

Stop buying cheap installs that never start a trial, and buy the subscriber who is still paying in month two.

Modelled on $50-120K/mo · first honest read at 60 days

Target — not a delivered result

$22-34 cost per paying subscriber

$22-34

Cost per subscriber

28-36%

Trial to paid

42-52%

D30 retention

What we would run

Creative built to survive personal-attributes review before it is built to convert
Optimise to trial start and to the second charge, never to install volume
Onboarding cut back to the questions that actually raise trial starts

Tarot · TARGET

First spread to second charge

$20-50K/mox2.0-2.5 LTV to CAC+

Task

Convert a free first spread into a subscription that survives its first renewal, without a claim that gets the account flagged.

Modelled on $20-50K/mo · first honest read at 45 days

Target — not a delivered result

$26-40 cost per paying subscriber

$26-40

Cost per subscriber

24-31%

Trial to paid

<9%

Refund rate

What we would run

Creator and UGC volume to outrun creative fatigue on a very narrow angle
Trial and billing screens rewritten to cut refunds and store rejections
Push and email sequences tied to the reading, not to a discount

Psychics · TARGET

First consult that pays for itself

$30-70K/mox2.3-2.9 LTV to CAC+

Task

Buy first consults that turn into a second one, instead of free-minute traffic that never books again.

Modelled on $30-70K/mo · first honest read at 60 days

Target — not a delivered result

$45-75 cost per first paid consult

$45-75

Cost per consult

33-42%

Books a second

<70d

Payback

What we would run

Paid social and search with advisor-led creative that never promises an outcome
Flat-rate first session instead of free minutes that pull in nobody who pays
Follow-up built on the advisor relationship, not on credits about to expire

The real campaign these targets come from

iGaming

iGaming Slots - retention focus

$28Kx2.83 ROI+

Task

Maximize FTDs with a retention focus - so acquired players actually stay. The parallel is the mechanic, not the product: retention-first economics where the first payment never covers acquisition and month two decides whether the campaign worked. Nothing about slots transfers to astrology beyond that.

Budget: $28K · Timeline: 3 mo

Result

1,003 FTD

$27.9

CPA

x2.83

ROI

33.7%

Ret D7

What we did

PWA for iOS / Android
Push reactivation flows
Bonus split-tests on first-deposit offer

Want the same for your vertical?

Let's talk →

Straight answers

The questions you're actually asking

What if it doesn't work? +

Then we're not doing our job. We work in short cycles and put real numbers in front of you - FTDs, CPA, ROAS - from the first weeks. If the trend isn't there, you'll know fast and you can walk. No 12-month lock-in to hide behind.

Do you actually work in gray-area verticals? +

Astrology and spiritual apps are the one industry on this list where we have nothing closely adjacent published, and we are not going to pretend otherwise. What does transfer is the mechanic. Our iGaming Slots case was retention-first at x2.83 ROI, where the money was never in the first transaction and everything came down to repeat billing, cohort retention and stopping churn in month two. That is the same problem an astrology or tarot subscription has. What does not transfer is the policy surface, so we would treat personal-attributes and supernatural-claims rules as a live risk from day one, write creative that never implies it knows anything about the reader, and start with a contained test rather than a scaled launch.

Who actually runs my account? +

The people on this page. A strategist, a media buyer and a creative lead - and Pavel reviews it before kickoff. You won't get handed to a junior the day after you sign.

How fast can we start seeing things? +

First creatives are usually live within 72 hours of kickoff. We move fast on purpose - in these verticals, momentum and fresh angles are most of the game.

What's the minimum budget to start? +

It depends on the vertical and GEO, but as a rule of thumb: paid campaigns start making sense from $5k/mo in media spend. Below that, start with the free audit - we'll tell you honestly whether paid is your channel right now or your money is better spent elsewhere.

Who owns the ad accounts, creatives and data? +

Depends on the setup. In these verticals campaigns often run on our agency account structures - that's part of what keeps them durable. What never changes: full transparency. Every statistic, spend line and report is shared with you, and the creatives we build for you ship with you.

How do you report? +

A live dashboard you can open any day plus a weekly strategy call. You see spend, CPA and ROAS the same way we do - no monthly PDF theater.

Do you sign NDAs? +

Standard practice - most of our clients are under NDA, which is exactly why the cases on this page have no brand names. Your project stays as quiet as you need it to be.

Contact

Let's talk

We'll audit your vertical for free and show exactly where the money leaks. No strings attached.

Free vertical audit

We'll show where budget leaks and what to fix first.