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Classic marketing
is dead.

Performance marketing for AI startups - agents, developer tools, B2B AI, consumer apps and vertical AI. We run user acquisition on Google, Meta, LinkedIn, YouTube and TikTok, optimized on paying users, not trials. Every AI tool sounds the same, so attention goes to the ad that says what yours does in one sentence.

AI product trials are easy. Paying users are the business.

Google Search & Demand Gen Meta Ads LinkedIn Ads YouTube Ads TikTok & creators
3.1x
avg ROI across verticals
$400M+
ad spend managed
8 yrs
running paid at scale
Verticals

Everything for your niche - in one place

Numbers, angles and creative - tuned to how an AI product turns free users into paying ones. No fluff, no generics.

5 AI niches more coming
🤖
AI agents & automation
Agents that resolve tickets, chase invoices, qualify leads or run a workflow end to end. Buyers pay for work taken off a list, not for a model. So trials pile up while the paid plan waits for proof the agent will not break anything. Trials up, paid flat is the usual picture.
See the case →
🔌
Developer tools & APIs
Model APIs, SDKs, vector databases, eval and inference tools adopted bottom-up by engineers. Devs don't click ads. So the budget moves to technical content, dev influencers and AI SEO - the answers an engineer gets when they ask a model what to use. The number is paid usage on a live key, not a free signup.
See the case →
🤝
B2B AI (sales-led)
AI platforms sold to a department, with a contract, a security review and a pilot. B2B AI demand gen runs on LinkedIn, content and AI SEO. It is judged on demos booked with the right title, not clicks. The pilot that turns into a contract is the one run on the buyer's own data.
See the case →
📱
Consumer AI apps
Photo, video, voice, writing and tutoring apps sold by the week or the year. User acquisition runs on TikTok, influencers and paid social, optimized on subscriptions, not installs. Every free generation costs real compute, so a user who never subscribes still shows up on the GPU invoice.
See the case →
🏛
Vertical AI
AI built for one profession - legal, accounting, healthcare admin, insurance, construction. Your AI buyers read industry press, not TechCrunch, and they trust a peer in the same trade over any benchmark. Paying seats come from the trade press, the association newsletter, search and retargeting around the conference season.
See the case →
Diagnosis → Cure

Recognize yourself?

If even one line is about you - it's time to change the approach.

AI product live, signups flat Trials up, paid plans flat Report shows signups, not MRR CAC too high for the next round Our ads sound like every AI tool Winning creative fatigued in a week Inference bill growing faster than MRR Optimizing on trials we never charge AI product live, signups flat Trials up, paid plans flat Report shows signups, not MRR CAC too high for the next round Our ads sound like every AI tool Winning creative fatigued in a week Inference bill growing faster than MRR Optimizing on trials we never charge
Developers block every ad we run LinkedIn clicks, no demos booked Consumer app installs, no subscriptions Buyers read trade press, not TechCrunch Stripe sees payers, the ad platform does not A copycat shipped our feature last week Pilots that never become contracts No growth team, just a founder and a dashboard Developers block every ad we run LinkedIn clicks, no demos booked Consumer app installs, no subscriptions Buyers read trade press, not TechCrunch Stripe sees payers, the ad platform does not A copycat shipped our feature last week Pilots that never become contracts No growth team, just a founder and a dashboard
how we fix it ↓
01
Neuromarketing
12+ cognitive triggers
DopamineCortisol
We write to the subconscious - that's where the buying decision actually happens.
02
Performance
Scroll-stopping creatives
OxytocinMirror neurons
Creative you can't scroll past - tested against cognitive patterns, not gut feel.
03
Analytics
From click to LTV
Prefrontal cortex
We see exactly where every dollar of budget leaks - and plug it before it scales.
04
High-intent verticals
iGaming · Crypto · Nutra · Pharma · Forex
AdrenalineFOMO
Compliant creative angles, durable account structure and fast iteration built for high-scrutiny verticals.
$
⚡ Feel the difference

Template vs trigger

Pick your niche, then swipe or tap the card - see how the brain reads the same AI offer.

💤 Like everyone else

swipe right →
Stats

Why ordinary ads don't work

If you don't hook fast, the budget's already gone. That's why templates fail.

94%
of ads are ignored
Banner blindness - the brain blocks standard formats as white noise.
1.7 sec
to decide whether to scroll
That's all the time a creative gets to hook and hold attention.
+71%
conversion lift
Cognitive triggers vs template approaches in the same vertical.
3x
cheaper lead
Neuromarketing cuts CPL by hitting the subconscious first.
76%
of budgets burn out
On creatives that were never tested against cognitive patterns.
95%
of decisions are emotional
Purchases happen subconsciously; rationalization comes later.
Standard marketing → templates, waste Neuromarketing → triggers, system, results
How we work

What we actually do

One team owns the whole funnel - from the first cognitive-trigger creative to the last dashboard.

Paid Social
Meta, TikTok & more. Full campaign management - creative, targeting, optimization.
Search & Native
Google Search, native and push. Search-intent campaigns and retargeting that scales.
Creative Production
Cognitive-trigger ad copy, statics and short UGC-style video - built to stop the scroll.
Aa
Funnels & Tracking
Pre-landers, landing pages and click-to-LTV tracking. We see where every dollar leaks.
Daily Management
Active account monitoring and budget reallocation - not a set-and-forget.
Dedicated Team
Strategist + media buyer + creative assigned to your vertical. Real owners, not a ticket queue.
Cases

Real results

Tap a case - we'll show the details. Figures are from live campaigns; brand names withheld under NDA.

Crypto
Crypto Trading Bot
$118Kx6.12 ROI+
Task
Build a live audience for a crypto bot. Tier-1 GEOs, quality subscribers only. Same gate an AI product lives on: a paid self-serve tool where the 23,470 subscribers at $1.18 were only the free step, and the account was judged on what they went on to pay, x6.12 ROI.
Budget: $118K · Timeline: 6 mo
Result
23,470 subscribers
$1.18
CPL
x6.12
ROI
3.17%
CTR
What we did
  • Meta Ads on tier-1 GEOs
  • Creatives built around demo results
  • Automated funnel inside the bot
Crypto
Investment Platform
$435Kx3.14 ROI+
Task
Bring investors with a $1,000 minimum deposit. Quality over quantity. Same gate as trial to paid: registering cost nothing and proved nothing, so only the 24,870 leads that cleared qualification for the $1,000 minimum were counted, at $17.5 each and x3.14 ROI.
Budget: $435K · Timeline: 10 mo
Result
24,870 qualified leads
$17.5
CPL
x3.14
ROI
11.8%
CR
What we did
  • Multichannel: Meta + Google
  • Dedicated landing per segment
  • CRM integration for lead scoring
Want the same for your vertical?
Let's talk →
Straight answers

The questions you're actually asking

What if it doesn't work? +
Then we're not doing our job. We work in short cycles and put real numbers in front of you - FTDs, CPA, ROAS - from the first weeks. If the trend isn't there, you'll know fast and you can walk. No 12-month lock-in to hide behind.
Do you actually work in regulated categories? +
Yes. Most of our accounts run in regulated finance and other restricted categories, where every creative is reviewed before it runs. AI products run in an open ad category, so the work here is the funnel rather than the policy. Every platform will sell you trials and signups all day, and a free user who never pays still costs you inference. So we optimize Google, Meta, LinkedIn, YouTube and TikTok on paying users, and one monthly growth team reports on paying users, MRR and CAC. We ship 50 ad creatives a week, so fatigue is fixed before it reaches CAC. The free audit covers creatives, targeting, funnel and tracking, written before any commitment. This is the mechanic we already run. Crypto Trading Bot is a paid self-serve tool where 23,470 subscribers at $1.18 were only the free step, and the account was judged on x6.12 ROI. On Investment Platform only the 24,870 leads that cleared qualification were counted, at $17.5 and x3.14 ROI.
Who actually runs my account? +
The people on this page. A strategist, a media buyer and a creative lead - and Pavel reviews it before kickoff. You won't get handed to a junior the day after you sign.
How fast can we start seeing things? +
First creatives go live as soon as access and tracking are in place. We move fast on purpose - in these verticals, momentum and fresh angles are most of the game.
What's the minimum budget to start? +
It depends on the vertical and GEO, but as a rule of thumb: paid campaigns start making sense from $5k/mo in media spend. Below that, start with the free audit - we'll tell you honestly whether paid is your channel right now or your money is better spent elsewhere.
Who owns the ad accounts, creatives and data? +
Depends on the setup. In these verticals campaigns often run on our agency account structures - that's part of what keeps them durable. What never changes: full transparency. Every statistic, spend line and report is shared with you, and the creatives we build for you ship with you.
How do you report? +
A live dashboard you can open any day plus a weekly strategy call. You see spend, CPA and ROAS the same way we do - no monthly PDF theater.
Do you sign NDAs? +
Standard practice - most of our clients are under NDA, which is exactly why the cases on this page have no brand names. Your project stays as quiet as you need it to be.
Contact

Let's talk

We'll audit your vertical for free and show exactly where the money leaks. No strings attached.

Free vertical audit

We'll show where budget leaks and what to fix first.

If a call slot does not suit you or email bounces, this is how we reach you. The same number reaches you on WhatsApp.
✓
Got it - audit on the way.
Pavel will reach out within 24h.