What if it doesn't work? +
Then we're not doing our job. We work in short cycles and put real numbers in front of you - FTDs, CPA, ROAS - from the first weeks. If the trend isn't there, you'll know fast and you can walk. No 12-month lock-in to hide behind.
Do you actually work in regulated categories? +
eCommerce sits in no special category, which is why this page argues about arithmetic instead of policy. Every platform will run you tomorrow, and each one reports the sale it believes it caused, so three dashboards routinely add up to more revenue than the shop actually banked while CAC climbs against an average order value that has not moved. Underneath that is a worse habit: the optimiser is told the checkout is the finish line, so it learns to buy the shoppers most likely to complete a checkout and least likely to keep the parcel. The National Retail Federation put returns at 19.3 per cent of online orders in 2025 and apparel runs above that, which means a campaign can be scaled on a number the warehouse quietly reverses three weeks later. So we wire the conversion to money you keep - the order that survives the return window, the second charge on a subscription, the delivered and unreturned item - and we read spend against total store revenue rather than against the sum of what the channels claim for themselves, with a geographic holdout when the argument is worth settling properly. On track record, the published cases with spend and return figures on them are in other verticals and the two closest sit on this page: Nutra - Weight Management is real direct-to-consumer basket economics at $512K in spend, where the first order never paid for itself and the third one did, and Investment Platform is the discipline of buying the conversion behind the conversion instead of the cheapest one. Our own ecommerce write-ups sit separately on the growth-partner page. For your store we would reconcile the platforms against your own revenue before proposing a budget, because that gap is usually where the first month of profit is hiding.
Who actually runs my account? +
The people on this page. A strategist, a media buyer and a creative lead - and Pavel reviews it before kickoff. You won't get handed to a junior the day after you sign.
How fast can we start seeing things? +
First creatives are usually live within 72 hours of kickoff. We move fast on purpose - in these verticals, momentum and fresh angles are most of the game.
What's the minimum budget to start? +
It depends on the vertical and GEO, but as a rule of thumb: paid campaigns start making sense from $5k/mo in media spend. Below that, start with the free audit - we'll tell you honestly whether paid is your channel right now or your money is better spent elsewhere.
Who owns the ad accounts, creatives and data? +
Depends on the setup. In these verticals campaigns often run on our agency account structures - that's part of what keeps them durable. What never changes: full transparency. Every statistic, spend line and report is shared with you, and the creatives we build for you ship with you.
How do you report? +
A live dashboard you can open any day plus a weekly strategy call. You see spend, CPA and ROAS the same way we do - no monthly PDF theater.
Do you sign NDAs? +
Standard practice - most of our clients are under NDA, which is exactly why the cases on this page have no brand names. Your project stays as quiet as you need it to be.