Most KOL deals
sell nothing.

Before a cent moves, we audit followers, engagement quality, comment authenticity and GEO on every creator. Bought or bot-heavy audiences get cut. You only pay for reach that's actually real and matched to your offer.

Wherever the creator will take it, yes. We push KOLs onto CPA, RevShare or hybrid terms so they have skin in the game. Some top names only do flat fees - there we cap spend, track every link and drop anyone who doesn't convert. Our own fee is a monthly retainer - the performance terms are between you and the creators we sign.

Solar is not one of Meta's Special Ad Categories, so nothing is stripped out of the targeting. The creator problem here is not policy, it is credibility. This is a market that has been called by lead farms for a decade, and it now reads production value as a warning sign, so a beautifully shot paid post is the single most expensive way to be ignored. The voices that work are electricians, energy channels and homeowners who will show a bad month as readily as a good one, and the audit is geographic before it is anything else, because reach outside your service territory is worth nothing to a crew. There is one rule worth stating: a saving or a payback said on camera by somebody you paid is your claim, not theirs, and a closed incentive quoted as if it were open is your problem too. So the brief lands before the booking and no figure goes into a script that the landing page cannot substantiate. On the call we will tell you which of your current creators we would rebook and which we would not.

First activations are usually live within days of kickoff, once the roster is vetted and signed. We move fast on purpose - in these verticals, momentum and fresh creators are most of the game.

Test batches start around $10k - enough for several vetted creators and real signal on what converts. We'd rather start small and scale winners than burn a big budget on one big name.

Usage rights are written into every deal before it's signed - including whitelisting, so winning posts can run as paid ads from the creator's handle. No "extra license fee" surprises after the post performs.

Per-creator links and promo codes wired to your funnel. You see signups, deposits and CPA per KOL - not a reach screenshot. Weak creators get cut, winners get scaled.

It happens - that's why deliverables and deadlines are contracted, payouts are milestone-based, and the roster always has a vetted replacement ready. Your campaign doesn't hinge on one person's mood.