Most KOL deals
sell nothing.

Before a cent moves, we audit followers, engagement quality, comment authenticity and GEO on every creator. Bought or bot-heavy audiences get cut. You only pay for reach that's actually real and matched to your offer.

Wherever the creator will take it, yes. We push KOLs onto CPA, RevShare or hybrid terms so they have skin in the game. Some top names only do flat fees - there we cap spend, track every link and drop anyone who doesn't convert. Our own fee is a monthly retainer - the performance terms are between you and the creators we sign.

EdTech is not a restricted category on the platforms, and the compliance that actually bites here is not the platform's. A district enforces disclosure harder than any advertising rule does, so a teacher who takes a licence and posts without labelling it costs you that district and often several around it. Student-data rules - FERPA, COPPA and their local equivalents - mean nothing may be filmed that identifies a child, consent is settled before a camera comes out, and the tracked link cannot follow a student anywhere. Our creators reach educators, administrators and parents. Never students. Past that, the audit is about buying power rather than reach. A teacher with two hundred thousand followers cannot sign a purchase order, so she is bought as the person who creates internal demand and gets you shortlisted, and the administrator conversation is a separate line in the plan. Timing matters as much as the creator, because content that lands in June reaches people whose budget closed in May. Our published cases are in other verticals and we will not pretend otherwise. What transfers is paying partners on the action that carries the money - a pilot, a booking, a renewal - rather than on views. On the call we will tell you which of your current creators we would rebook and which we would not.

First activations are usually live within days of kickoff, once the roster is vetted and signed. We move fast on purpose - in these verticals, momentum and fresh creators are most of the game.

Test batches start around $10k - enough for several vetted creators and real signal on what converts. We'd rather start small and scale winners than burn a big budget on one big name.

Usage rights are written into every deal before it's signed - including whitelisting, so winning posts can run as paid ads from the creator's handle. No "extra license fee" surprises after the post performs.

Per-creator links and promo codes wired to your funnel. You see signups, deposits and CPA per KOL - not a reach screenshot. Weak creators get cut, winners get scaled.

It happens - that's why deliverables and deadlines are contracted, payouts are milestone-based, and the roster always has a vetted replacement ready. Your campaign doesn't hinge on one person's mood.