Most KOL deals
sell nothing.

Before a cent moves, we audit followers, engagement quality, comment authenticity and GEO on every creator. Bought or bot-heavy audiences get cut. You only pay for reach that's actually real and matched to your offer.

Wherever the creator will take it, yes. We push KOLs onto CPA, RevShare or hybrid terms so they have skin in the game. Some top names only do flat fees - there we cap spend, track every link and drop anyone who doesn't convert. Our own fee is a monthly retainer - the performance terms are between you and the creators we sign.

Automotive is not one of Meta's Special Ad Categories, so nothing is stripped out of your targeting, and creators here fail for reasons that have almost nothing to do with policy. The first is geography. A rooftop sells inside a catchment measured in miles, so a million views from the other end of the country are worth nothing and the audit is geographic before it is anything else. The second is disclosure. This is the sector where a loan car most often gets filmed without a paid-partnership label, and when that surfaces it is the brand that wears it rather than the creator. The third is that a review which only says good things converts worse than one that names a fault, which means the brief has to give the creator permission to be critical and somebody senior has to agree to that before anyone films. Where policy does bite is finance and residual claims, which read as regulated wording in most markets, so no creator of ours quotes a monthly payment, an APR or a resale figure the brand cannot evidence. Our published cases are in other verticals and we will not pretend otherwise. What transfers is booking creators on an attended test drive or a tracked order rather than on reach. On the call we will tell you which of the creators you are paying now we would keep and which we would end.

First activations are usually live within days of kickoff, once the roster is vetted and signed. We move fast on purpose - in these verticals, momentum and fresh creators are most of the game.

Test batches start around $10k - enough for several vetted creators and real signal on what converts. We'd rather start small and scale winners than burn a big budget on one big name.

Usage rights are written into every deal before it's signed - including whitelisting, so winning posts can run as paid ads from the creator's handle. No "extra license fee" surprises after the post performs.

Per-creator links and promo codes wired to your funnel. You see signups, deposits and CPA per KOL - not a reach screenshot. Weak creators get cut, winners get scaled.

It happens - that's why deliverables and deadlines are contracted, payouts are milestone-based, and the roster always has a vetted replacement ready. Your campaign doesn't hinge on one person's mood.