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AI SEO for
fintech products.

Comparison pages, calculators, education content and product pages for neobanks, payments, lending, investing apps and insurtech, built to rank on Google, to be cited by AI engines and to end in a funded account. Search needs no ad certification and compounds while ad accounts sit in review. First step, a free audit naming the 20 keywords comparison sites are taking from you.

Comparison sites own your fintech category on Google. AI SEO takes those positions.

Free SEO audit in 48 hours: the 20 keywords comparison sites hold in your category, and what to build first.

Category & comparison pages Calculators & tools AI engine citations Local pages per licensed market No ad certification needed
48h
to your free fintech SEO audit
20
keywords lost to comparison sites, named
6
month plan to take category positions
What you get

Where fintech search is won

Every line below is judged on accounts opened, activated and funded from search, not on rankings or traffic alone.

20 keywords named in 48 hours
🏁
Category and comparison pages
'Best [loan type]', '[insurance type] insurance', '[app] vs [app]': the terms comparison sites hold today. Your pages for them state fees, limits and eligibility first-hand, with account opening one step away.
Start with the audit →
🧮
Calculators and tools
Loan repayment, savings interest, transfer fees, insurance quotes. Calculators rank for high-intent searches, earn links on their own and hand the user to sign-up with the numbers already filled in.
Start with the audit →
✍
Education content to the account
From 'how do I start investing' to the first deposit. Guides written to the stricter standard search engines apply to money topics, each ending in a calculator, a comparison or account opening.
Start with the audit →
🌍
Pages per licensed market
Market pages only where your licence allows, in the local language, with local disclosures, fees and payment methods, and a structure that keeps your markets from competing with each other.
Start with the audit →
🔗
Links and digital PR in finance media
Data stories built from your own product numbers, founder commentary and research that finance journalists quote. The links that move rankings and the mentions AI engines treat as trusted.
Start with the audit →
🛠
Technical SEO for app-first products
Thin marketing sites, pages search engines cannot render, help docs nobody indexes, fee pages gone stale. Fixed before new pages go live, with structured data so engines read your fees and licences correctly.
Start with the audit →
Installs up, funded accounts flat Report shows downloads, not activated accounts App live, accounts never funded Financial ads certification still pending Creatives rejected under financial ad rules Compliance slows every new creative Creative fatigue, no compliant replacements Paying for sign-ups that fail KYC Installs up, funded accounts flat Report shows downloads, not activated accounts App live, accounts never funded Financial ads certification still pending Creatives rejected under financial ad rules Compliance slows every new creative Creative fatigue, no compliant replacements Paying for sign-ups that fail KYC
Neobank downloaded, salary never moved Loan applications up, approvals flat Investing app installed, never funded Insurtech quotes up, policies flat B2B clicks, no demos booked Same zero-fee promise as every rival Blended CAC hides the cost per funded account Ad account flagged in the middle of a launch Neobank downloaded, salary never moved Loan applications up, approvals flat Investing app installed, never funded Insurtech quotes up, policies flat B2B clicks, no demos booked Same zero-fee promise as every rival Blended CAC hides the cost per funded account Ad account flagged in the middle of a launch
how we fix it ↓
01
Neuromarketing
12+ cognitive triggers
DopamineCortisol
We write to the subconscious - that's where the buying decision actually happens.
02
Performance
Scroll-stopping creatives
OxytocinMirror neurons
Creative you can't scroll past - tested against cognitive patterns, not gut feel.
03
Analytics
From click to LTV
Prefrontal cortex
We see exactly where every dollar of budget leaks - and plug it before it scales.
04
High-intent verticals
iGaming · Crypto · Nutra · Pharma · Forex
AdrenalineFOMO
Compliant creative angles, durable account structure and fast iteration built for high-scrutiny verticals.
$
⚡ Feel the difference

Template vs trigger

Pick your niche, then swipe or tap the card - see how the brain reads the same fintech offer.

💤 Like everyone else

swipe right →
Stats

Why ordinary ads don't work

If you don't hook fast, the budget's already gone. That's why templates fail.

94%
of ads are ignored
Banner blindness - the brain blocks standard formats as white noise.
1.7 sec
to decide whether to scroll
That's all the time a creative gets to hook and hold attention.
+71%
conversion lift
Cognitive triggers vs template approaches in the same vertical.
3x
cheaper lead
Neuromarketing cuts CPL by hitting the subconscious first.
76%
of budgets burn out
On creatives that were never tested against cognitive patterns.
95%
of decisions are emotional
Purchases happen subconsciously; rationalization comes later.
Standard marketing → templates, waste Neuromarketing → triggers, system, results
How we work

What we actually do

One team owns the whole funnel - from the first cognitive-trigger creative to the last dashboard.

Paid Social
Meta, TikTok & more. Full campaign management - creative, targeting, optimization.
Search & Native
Google Search, native and push. Search-intent campaigns and retargeting that scales.
Creative Production
Cognitive-trigger ad copy, statics and short UGC-style video - built to stop the scroll.
Aa
Funnels & Tracking
Pre-landers, landing pages and click-to-LTV tracking. We see where every dollar leaks.
Daily Management
Active account monitoring and budget reallocation - not a set-and-forget.
Dedicated Team
Strategist + media buyer + creative assigned to your vertical. Real owners, not a ticket queue.
Cases

Real results

Tap a case - we'll show the details. Figures are from live campaigns; brand names withheld under NDA.

Crypto
Investment Platform
$435Kx3.14 ROI+
Task
Bring investors with a $1,000 minimum deposit. Quality over quantity. Same gate every investing or neobank app runs on: the registration was free and proved nothing, so only leads qualified for the $1,000 minimum counted - 24,870 of them at $17.5, x3.14 ROI.
Budget: $435K · Timeline: 10 mo
Result
24,870 qualified leads
$17.5
CPL
x3.14
ROI
11.8%
CR
What we did
  • Multichannel: Meta + Google
  • Dedicated landing per segment
  • CRM integration for lead scoring
Forex
Forex Broker
$178.6Kx2.91 ROI+
Task
Bring traders to a broker platform. Minimum deposit $500. Same gate a funded-account product runs on: a free sign-up, KYC in the middle, and a first deposit of $500 or more as the only conversion that counted. 3,684 traders funded at $48.5, x2.91 ROI.
Budget: $178.6K · Timeline: 8 mo
Result
3,684 FTD
$48.5
CPA
x2.91
ROI
8.7%
CR
What we did
  • Google + Native Ads
  • Educational webinar funnels
  • Push-based retargeting
Want the same for your vertical?
Get my free SEO audit →
Fintech search

Why comparison sites outrank fintech products, and how that changes

Search for the best savings account, the best BNPL app or the cheapest way to send money abroad, and the first page belongs mostly to comparison sites and finance publishers. They win because they answer the question the user typed, line up every option, refresh rates often and have years of links behind them. The product ranks for its own name and little else, so the user meets it on someone else's page, next to five rivals.

Neobank, payments, lending, investing app and insurtech SEO all start from one advantage comparison sites lack: first-hand facts. The product can state its own fees, limits, eligibility and supported countries exactly, build calculators on its real pricing and compare itself honestly with the alternatives. Education content starts at the user's question, such as how to build credit or how much to invest each month, and ends at account opening. Every page is written to rank, convert and be quoted by AI engines.

Fintech SEO also runs under rules most categories do not face. Search engines hold money topics to a stricter quality bar, so pages need named experts, sources, review dates and numbers that match the product. In many markets, financial promotion rules cover content as well as ads, and licences and disclosures differ in every market. Localized pages therefore go live only where you are licensed, in the market's language, with its own disclosures and your compliance team's sign-off.

Search needs no ad certification and keeps bringing users while an ad account sits in review. Category positions are a two-quarter project, so the time to start is before paid channels reach their ceiling, and the measure is accounts opened, activated and funded from organic and AI traffic, not rankings on their own. The free audit is the first step: the 20 keywords comparison sites are taking from you and the pages that would win them.

Straight answers

The questions you're actually asking

What does the free fintech SEO audit show? +
Send the site, the product and the markets you hold licences in. The written audit arrives within 48 hours: the 20 keywords comparison sites are taking from you and who holds each one, the category pages and calculators you are missing, the technical issues that cost the most, and what to build first. No call needed.
Can you take 'best business loan' or 'pet insurance' from comparison sites in 6 months? +
Six months is the timeline we plan on, and the audit shows which terms are winnable inside it. Nobody can promise a ranking, and we do not. Comparison sites win on coverage, freshness and links, so the plan answers all three: a page for every variant of the term, rates and eligibility updated the day they change, and links earned in finance media. Long-tail terms usually move before the head term.
Is this AI SEO or classic SEO? +
Both, built into the same pages. A comparison page with exact fees and eligibility ranks on Google and is also the source ChatGPT, Perplexity and Gemini quote when someone asks for the best option. We track positions and citations separately, because they move at different speeds. If you want the AI side measured first, there is a free 20-query check for fintech products.
What about 'is it safe' and 'is it regulated' searches? +
They are the last searches before an account is opened, and the page that answers them is often not yours. We build one clear page per trust question: the licence, how customer money is held, security, fees, and how to withdraw or cancel. It ranks for your brand name plus 'safe' or 'legit', and it gives AI engines a source to quote.
Do we need financial ads certification for SEO? +
No. Certification for financial ads on Google and Meta applies to paid ads, not to organic results, so search keeps producing while an ad account is under review. Content still follows the financial promotion rules of each market: every page carries the right disclosures and passes your compliance review before it is published.
How is fintech SEO measured? +
On accounts opened, activated and funded from organic and AI traffic, by page and by market, with rankings and citations as the leading signals. The cases on this page are paid-media and funnel campaigns, shown because they were judged the same way: one investment platform counted 24,870 qualified leads, not registrations. Search is reported on that standard.
Contact

Free fintech SEO audit, 48 hours

Which comparison sites hold your 20 most valuable keywords, which pages and calculators would take them, and the order to build them in. Delivered in 48 hours.

Free fintech SEO audit

Tell us the product, the site and your licensed markets. Your written audit arrives within 48 hours.

If a call slot does not suit you or email bounces, this is how we reach you.
✓
Got it - audit on the way.
Pavel will reach out within 24h.